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[Quick Learning] Lean UX Canvas Framework: Defining work as a business problem

The Lean UX Canvas framework serves as a basis for ongoing testing and iteration, as the team receives feedback from users and makes adjustments based on the results.

July 17, 2023 • Approx. Reading Time: 4 minutes

Read Time: 3 min

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Let’s learn about the Lean UX Canvas!

What is the Lean UX Canvas?

The Lean UX Canvas is a tool that helps product managers design and iterate experiences in a Lean and Agile way. To do things in a Lean and Agile way means to approach work in a flexible, iterative, and customer-focused way, with an emphasis on continuous improvement and collaboration.

It involves six key elements: user personas, user journeys, problem statements, hypotheses, experiments, and metrics. The Lean UX Canvas is particularly useful for product managers who want to prioritize user needs and validate assumptions quickly.

What Does the Lean UX Canvas Look Like?

Below is a sample Lean UX Canvas for your reference.

Lean UX Canvas by Jeff Gothelf

#1 Business Objectives/Problem

This section outlines the business goals and objectives that the UX design should support.

#2 User Needs/Business Outcomes

This section identifies the needs, desires, and pain points of the target users.

#3 User Segment

This section defines the different user segments and their characteristics.

#4 Value Proposition/Benefits

This section outlines the unique value proposition or benefits for the user, that the UX design will deliver to the users.

#5 Solution

This section outlines the initial concept or solution for the UX design.

#6 Features

This section identifies the specific features and functionalities that the UX design should include.

#7 Hypotheses

This section identifies the assumptions that underlie the UX design and provides a basis for testing those assumptions.

#8 Risk

This section identifies the potential risks and challenges associated with UX design and provides a basis for mitigating those risks.

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